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Author Topic: Music on commercials.....  (Read 865 times)

Offline BigFoot_BigThumb

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Music on commercials.....
« on: January 29, 2009, 09:25:00 AM »
Have you all ever noticed the music on commercials that copy yet rearrange a well-known song attempting to basically create a whole new song?  IMO this is basically a way to use the feel of a song without paying an artist or writer for the use of the song they blatantly copied as licensing rights can be very expensive(it can go into the millions).  It kinda amounts to theft in my eyes.  Do you think it show a slight lack of integrity by the business/company that wants you to use their product or service?     
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Offline themidiroom

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Re: Music on commercials.....
« Reply #1 on: January 29, 2009, 09:41:48 AM »
Have you all ever noticed the music on commercials that copy yet rearrange a well-known song attempting to basically create a whole new song?  IMO this is basically a way to use the feel of a song without paying an artist or writer for the use of the song they blatantly copied as licensing rights can be very expensive(it can go into the millions).  It kinda amounts to theft in my eyes.  Do you think it show a slight lack of integrity by the business/company that wants you to use their product or service?     
Can you give some examples sir? 
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Offline BigFoot_BigThumb

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Re: Music on commercials.....
« Reply #2 on: January 29, 2009, 10:21:55 AM »
Can you give some examples sir? 

I can't recall the exact spots right now, but I can recall commercials over the years that bit Justin Timberlake/Timbaland, No Doubt(heard that one this morning, Prince, India.Arie(I think that was Tide or some type of detergent), Christina Aguilera, Cameo, and many more.
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Offline momuzik

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Re: Music on commercials.....
« Reply #3 on: January 29, 2009, 10:33:52 AM »
Isn't that what the hip hop industry does? sample?

Offline BigFoot_BigThumb

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Re: Music on commercials.....
« Reply #4 on: January 29, 2009, 11:30:32 AM »
Isn't that what the hip hop industry does? sample?

At least they pay the artist/writer for it.
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Offline themidiroom

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Re: Music on commercials.....
« Reply #5 on: January 29, 2009, 11:40:25 AM »
I can't recall the exact spots right now, but I can recall commercials over the years that bit Justin Timberlake/Timbaland, No Doubt(heard that one this morning, Prince, India.Arie(I think that was Tide or some type of detergent), Christina Aguilera, Cameo, and many more.
Do we know that the writers and/or original artist aren't being paid royalties?
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Musical beauty is in the ears of the beholder.
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