Some more familiar artists are doing this too... Mali Music and Lecrae come to mind. Lecrae doesn't seem to have compromised anything, and people in general seem to love his music, even though it's about Jesus. I know some people get hung up on whether he says Jesus a lot... I don't know if every song has to say Jesus, Jesus, Jesus... I think when you consciously avoid saying Jesus to avoid losing sales, that's when it's a problem for me. But only God knows if that's the case or not.